Our Team

My team and I place a strong emphasis on effective, reality-based communication with clients, and strive to create an environment within our practice that is 100% focused on building secure financial futures that are designed to help withstand both the highs and lows of the road ahead.


Susan M Lay

Susan M Lay

Associate Financial Representative
Office 651-905-6489

Sue has worked with Mike since September 2007.  She holds both her insurance and Series 6 securities licenses and brings to her role additional professional experience working for NM in the general agency for 3 years and more than 13 years of bank branch management, customer service and marketing.

Sue focuses on providing a professional and responsive experience for both current clients and those who are new to our practice. She serves as the liaison between the client and underwriting; coordinates new accounts and follow up transactions with our investment operations area; manages the work flow for our team and is the point person for client follow up service work. 

Sue is married to Kevin and they have four independent adult children living in four different states.  The nest is empty, and life is good.



Jessica J Bach

Jessica J Bach

Associate Wealth Management Advisor
Office 651-905-6488

Jessica joined Michael Hoffman's team in December of 2015 as an Associate Wealth Management Advisor.  Previously, she worked for a financial planning firm in Texas before joining Northwestern Mutual in November of 2013. In that role, Jessica handled all aspects of investments, insurance, applications, and client service work.

On Michael's team, Jessica gathers statements and client information to prepare a financial planning analysis for clients.  The plans analyze retirement planning, estate planning, life, disability, and long-term care planning scenarios, and education funding.  Jessica also prepares the resulting insurance and investment recommendations and proposals and assists with portfolio management and fund research.

Jessica has a Bachelor of Arts degree in History and a Masters of American Studies from the University of Dallas.  She holds her Series 7 and Series 66 securities licenses and is also licensed in life, disability, and long-term care insurance.  Outside of the office, she enjoys spending time with her husband and children.

Kristie J Robinet

Kristie J Robinet, CLU®, ChFC®, CFP®

Associate Wealth Management Advisor
Office 651-456-9446

Kristie started with Northwestern Mutual in 2001 and joined Michael's team in 2018.  She is a CERTIFIED FINANCIAL PLANNER professional and is responsible for the development and management of strategic financial plans and recommendations for our clients.  In addition, she plays a key role in constructing investment portfolios that align with our clients' goals and situations.

Kristie lives in Inver Grove Heights with her husband Mike and their children Jackson, Brynn, and Weston.  In her free time she enjoys traveling, biking, running, and volleyball.  And of course being with her family.


Linette Ramsay

Linette Ramsay

Marketing and Client Relations Manager
Mobile 651-272-7057

Linette joined Michael's team in 2014.  Working part time Linette assists the team with client scheduling, marketing events, and office administration.

Linette is married to Robb and they have two daughters, Sarah and Emily.  In her free time, Linette enjoys tennis, pickleball, watching her girls in all their activities, and traveling with her friends and family.


Michael Brian Hoffman, CFP®
Wealth Management Advisor

Physicians Nationwide


To learn more about Northwestern Mutual Investment Services, LLC and its financial representatives, visit: FINRA BrokerCheck